March 2008 After Hours

"Ready, Fire, Aim! Targeting Success with a Web Site."
In this economic climate, in which some of our member businesses are facing decreased revenue and looking for ways to expand or diversify their customer bases, the Merrymeeting Bay Business Association held a timely seminar on marketing via the Internet. Do you have a web site? Do you need one? Is yours maximizing its potential?



Colin Michael of Pemaquid Solutions led a discussion that he titled "Ready, Fire, Aim! Targeting Success with a Web Site." Colin, who developed the new MBBA web site, talked about the basics of goal setting and reaching your target audience online. He also covered how you can measure the performance of your site and know who is visiting, what they are looking at, etc. Everyone had questions and all were able to take something valuable away from the session.



If you missed this event you can still benefit from the information that Colin prepared for us. Get a PDF of his talking points HERE.